David Fraiberg, CEO of Concerto HealthPartnersHere's my story: How did I decide to become a Caregiving entrepreneur?
When Dad got cancer, it was overwhelming. As a successful businessman, he was used to taking charge and being in control—used to knowing what to do. But the process of being ill proved different. Thoughts of his own mortality prevented him from taking charge. With no one by his side, Dad was scared and alone and at risk of poor care, medical error and infection, and overpaying. As his son, I became his partner in the process. His voice when he couldn’t speak. Soon, friends and family began asking for help. So, the decision to become an entrepreneur was born out of helping a parent, recognizing the commonality of the need, and wanting to share what works with others so they have better outcomes and avoid the learning curve at the point in which the stakes are greatest. Our customers describe us as Sirma Tzoutzova "Innovating. Bold. Caring." Tom LaPlante says: …I unexpectedly started having to deal with my mother who had mid-term Alzheimer's. I remember the stress of having to pick out new doctors for her — what type of doctor should I be taking her to? Is she getting the proper/correct care? Am I getting her to the right facility? Is she taking the right meds? — all these issues and questions I had to spend many hours trying to answer and still had the nagging doubt of “Am I doing the best for my mother's health care?” It was only after I found Concerto that I got peace of mind. Great and valuable information here!!!!" Wendy Hales says: "Many of us who live in a different state than our parents are concerned about the quality of care and services they are receiving. My mother has MS, and has no health insurance. Because she is not insurable and still has several years before she is eligible for Medicare, cost control with quality care is important. Living out of state makes it hard to know her local available options. Also having someone help with the cost and payment discussions is another huge benefit of having a team like Concerto." Kristin Rose, PhD says: Healthcare, insurance, and medical costs are most definitely on many American’s minds right now. Especially when you get sick, it’s all too easy to get lost and feel like a victim of the system… and we give our power away. But we may not necessarily have the knowledge, time, or emotional capacity to manage our health on our own. I struggled with my own health challenges for several years, involving multiple specialists, treatments, and self-help measures, and it was indeed overwhelming. I could have most definitely benefited from a service like this. Because when you’re sick, that’s when it’s most important to step up to the plate and be responsible for your own health… yet ironically, it’s very difficult to fulfill that role when you’re not feeling well! It was comforting to hear David’s validation of the confusing and overwhelming effects of typical healthcare challenges – whether it’s paperwork, the wild goose chase of the doctor vs the insurance company, or the personal stress of not knowing what information to trust, or what to do next. It’s obvious that David’s passion drives his work, and I’m sure his clients benefit from that passion. He knows where they’re coming from and is driven to help people take back their power. I think this kind of company is creating a new frontier where people will be able to manage their own health, and at the same time be backed by an expert team that they can trust to support them in their journey toward optimal wellness. We each have our own story. Listen to a members' voice as he talks about what brought him to us: “I’ve been sick for some months. I’ve been having an ‘up close and personal’ experience of the things you talk about on your site. Last summer I was diagnosed with prostate cancer. Through the Summer and Fall, I underwent tests, scans, biopsies, candidacy for clinical trials (ultimately rejected), etc. etc. I had surgery the first week of January and I’m still recovering. For a while now, the tests, the implications, side-effects of treatment have filled up my mental and emotional screen. Some important outcomes are not yet clear. On the plus side, there doesn’t appear to be any spread of the cancer and it’s a slow-growing variety so chances are good I’ll die of something else…assuming I survive the “health care” (really a fucked-up system) and don’t go bankrupt in the process. Especially now, it’s on my mind all the time. For the moment, I don’t want to talk about it and I don’t want to pretend (I’m not sure I could pretend) that it isn’t happening. Life is just weird. Shortly, I’ll be heading in for more tests to see what has resulted from the surgery. I was reflecting on how often my doctors artfully phrase…sometimes it’s ‘weasel-wording,’ sometimes tentative, protective (of themselves…so called ‘defensive medicine’ wording, trees v. forest conversation, or they simply don’t know what you can hear or are ready to hear…whether you’ll swallow it whole or fight against it. The conversation becomes a dance. I’m trying to figure out what he’s saying, implying so I can get to a good decision. Wondering if he’s being evasive, doesn’t know, or is protecting himself. And I have to navigate all of this at one of the worst moments in my life…Stress being one of the major destroyers of listening skill.” |
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